Website Content Collection Template
Send it to clients and let them fill it out — no back-and-forth.
Contact & Project Basics
Tell us who you are and how to reach you so our team can coordinate content approvals and ask quick clarifying questions.
Who will be our main contact for content questions and approvals?
We'll use this email for edits, proofs, and final delivery notes.
Primary Contact Phone
Optional: a phone number we can use for quick clarifications (SMS or call).
Legal or trade name that should appear in the site header and metadata.
If you have an existing site, share the URL so we can review current content and structure.
Brand & Visual Direction
Help us match your website to your brand—colors, logo, tone, and any visual references you like.
Logo and Brand Assets
Upload your logo (AI, EPS, SVG preferred) and any brand assets like icon sets or pattern files. If unavailable, upload high-resolution PNGs.
Primary Brand Color
Select a primary brand color used across the site (optional—provide hex if you prefer).
Describe your preferred writing style and any words or phrases to avoid. This helps with headlines and microcopy.
Style Guide or Design References
Upload a brand style guide or one-page references (PDF/PNG) that show typography, spacing, or layouts you like.
Pages & On-site Content
Provide page-by-page content we should include. If you're missing text, tell us which pages we should draft for review.
Pages to Build or Update
Select all pages that apply to your project.
List any additional pages not covered above.
Provide a concise headline (3–10 words) and a one-sentence subhead for the home hero section.
Share company history, mission statement, values, and team highlights to feature on the About page.
List each service or product with a short description and any pricing details you want shown.
Provide details for up to 5 case studies or portfolio pieces. We can help format if you give the raw content.
Tell visitors how to get in touch and any forms or CTAs (e.g., Book a demo, Request a quote).
SEO & Analytics
Basic search engine and tracking details. These help with page titles, meta descriptions, and analytics setup.
Short page title for search results (keep under ~60 characters).
Meta description (150–160 characters) summarizing your main offering.
List primary SEO keywords or phrases you want us to optimize for.
Provide your analytics or GTM ID if you'd like us to install tracking (optional).
Imagery & Media
Share photos, videos, and other media we should use on the site. If you need photography, let us know.
Hero & Key Images
Upload high-resolution hero images or preferred photos (JPG/PNG/HEIC). Indicate crop or focal point in the filename if needed.
Team Photos and Headshots
Upload team headshots or profile photos for the About / Team page.
Video Files or Links
Upload short MP4s or paste video links in the next field.
Paste public video links you'd like embedded on the site.
Functionality & Integrations
Let us know any special features or third-party integrations required (forms, payments, booking, e-commerce).
Required Functionality
Select all integrations or features your site needs.
Provide any API keys, developer notes, or special integration details here.
Preferred CMS or Platform
Tell us which CMS or platform you'd like us to build on (we can recommend one if unsure).
Project Timeline & Launch
Share any target dates so we can align milestones and delivery.
Desired Launch Date
Select your target launch date. We'll confirm feasibility after review.
How many business days do you typically need to review content or designs?
Legal & Administrative
Any policy text, legal disclaimers, or billing notes we should add to the site.
Paste full legal text here or indicate if you want our team to provide standard templates.
Email for invoices and payment-related communication.
Final Deliverables & Sign-off
Confirm final deliverables and provide any final approvals or signatures.
Deliverables Requested
Select the items you expect at project completion.
Anything else we should know about content, compliance, or stakeholder expectations.
Project Approval / Signature
Sign here to confirm the content and scope details provided above (optional).
Draw a signature in the box above
Final Asset Uploads
Upload any additional files (fonts, PDFs, spreadsheets, contracts). If large, provide a download link instead.







