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Digital Marketing46 fields6 sections

Marketing Agency Onboarding

This template is designed to streamline the onboarding process for new clients working with a marketing agency.

Template intro

To hit the ground running, we need a bit of info from you. This quick setup covers your business details, access to key accounts, and anything else we should know to do our best work.

You can come back and edit any section at any time, no pressure to finish it all in one sitting.

Use this template in Sydnee

Send it to clients and let them fill it out — no back-and-forth.

Interactive preview — responses are not saved

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Please write exactly how you would like your business name to show up in marketing.

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This will be used for billing, so please be sure it is accurate to your business.

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This is the email address reports will be sent to. You can include multiple if you wish. 

Primary phone number

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This is the phone number we will use if we need to get ahold of you.

Primary phone number texting

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Can we text your primary phone number?

Your Market

Help us understand who your customers are and how your business fits into the competitive landscape. This information sets the stage for strategy and targeting.

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Please let us know what sets your business apart.

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When people say where your business operates, what city or word do they use to describe your location? This can differ from your physical address sometimes.

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Please let us know about any seasonality with your business.

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Google Ads

Tell us about your current Google Ads activity so we can better assess your experience level, budget, and how to best support your goals. Whether you're brand new or already running campaigns, this info helps us tailor our approach.

Are you currently running Google Ads?

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Google Account Access

Share access to your Google tools like Google Ads, Google Analytics, and Google Search Console so we can track performance and make data-driven decisions.

What is your Google Ads Customer ID?

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We prefer starting in an active ad account for faster results. If you are able to give us access to your current Google Ads account please do so by entering in your Google Ads Customer ID below. We will request access from our agency account.

Click here for instructions on finding your Google Ads Customer ID

Google Business Access

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Please add our email to your Google Business Profile. 

Click here for instructions

Google Tag Manager Access

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Please add our email to your Google Tag Manager account as an Administrator.

Click here for instructions

Google Search Console Access

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Please add our email to your Google Search Console account with "Full" permissions.

Click here for instructions

We may request additional account access

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Access to your Google Accounts is important for us start work. Since every business is setup different, we may also request additional access to other Google Accounts as we get started. 

Website Access

Share key website details so we can support tracking, integrations, and performance improvements. This includes your site URL, platform, access credentials, and any tools like heatmaps or analytics you're currently using.

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https://

What website technology is your website built on?

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Please let us know how to access the backend to your website.

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Please let us know who primarily does work on your website. That can be another agency, a web developer, or someone on your staff

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Anything we should know about your website?

Additional Account Access

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As we get access to your website, we might discover new accounts that we need access to. We ask that you work with us in a timely manner in the first few weeks as we get setup. Also, we may need access to your website hosting. This is a more technical account that your web developer will need to work with us to get access. If we need access we will reach out to you.

Heat Mapping

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As part of our analytical process, we may place heat maps on your website so we can better diagnose any traffic problems. This does not cost you anything and will not affect anything on your side. Please let us know if you are okay with us placing this technology on your website. 

Other Helpful Information

Upload or link to anything that gives us a better understanding of your brand and digital presence — from logos and brand colors to your social media accounts, business listings, and email marketing systems. The more we know, the better we can represent your business.

Logos

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Client will be asked to drop files here or
click to browse files

Brand Color

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No color selected

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Do you have a DropBox or other online location with all your business photos and videos? Please share the URL here or let us know how we can access it. 

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Some examples are MailChimp, Sendinblue, Constant Contact, etc 

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Wrap Up

Let us know if there’s anything we didn’t ask but should be aware of — questions, roadblocks, or anything on your mind before we dive in.

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Do you have any other concerns about your marketing you wish to bring to our attention?

Request Summary
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Required Questions:
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Request cannot be completed until all required questions are submitted.

We may request additional account access is required

Additional Account Access is required

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  • Sydnee turned our onboarding into a simple, repeatable process that just works.

    Patrick Benske, Benske Agency, Founder
    Patrick Benske
    Benske Agency, Founder
  • Whether you're tech savvy or not, this is gonna work for you, and it's so simple, anyone can use it.

    Steven Diamond, Diamond Ai Media Group, Founder
    Steven Diamond
    Diamond Ai Media Group, Founder
  • Between the white-labeling, templates, and client collaboration, Sydnee covers everything we used to patch together across other tools.

    Carmelo Santos, Co-found Council of Marketers
    Carmelo Santos
    Co-found Council of Marketers
  • It's so nice to have everything in one place—clients can see our progress, and we can see every task at a glance

    Michael Rapino, HoneyQuill Agency, Founder
    Michael Rapino
    HoneyQuill Agency, Founder
  • Sydnee has been the best investment I've made for my agency thus far. There is not better platform with the features included for the price point they are at.

    Luis Leon, Promise Pixel, Founder
    Luis Leon
    Promise Pixel, Founder
  • Sydnee offers our Clients a clean simple platform that is easy to understand and navigate.

    Laura McDermott, Owner, Mcdermott Law Firm, PLLC
    Laura McDermott, Owner
    Mcdermott Law Firm, PLLC