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The Importance of Using a Client Portal for Freelancers and Small Teams

Published August 7, 2024 by Connor Bearse

It’s tough to stay coordinated with your clients when juggling multiple Google Drive links, internal Asana boards that are hidden from them, and numerous other tools.

It’s work just to get to get to the work.

Then a client hits you with – “What else do you offer?”

They’ve checked your website, but they already love working with you and want more. What they want is a menu of your services, not more marketing materials.

By the time you get back to them the moment has passed. They say they’ll take a look at whatever you sent them later.

We’ve been there. Done that. Suffered.

It’s time to integrate a helpful client portal into your client management, and in that client portal, make it easy for your clients to see what else you offer.

All through your own website sub domain:

  • File Sharing – Replaces Google Drive or Dropbox
  • Tasks – Replaces Todoist, Asana, Monday if you’re not a power user
  • Services Showcase & Detail Storage – Let your clients raise their hand when they want other offerings. Instantly get a notification if a client is interested
  • Embed Your Reports / Links – Embed your AirTable, Looker Studio reports, Figma designs, or link externally to anything that doesn’t have an embed

All while being entirely branded to your colors and logo. Even any emails sent come from your domain with your colors.

Let’s take a look at what these features actually look like:

File Storage & Branded File Sharing

Tasks, Reminders, and More

Services Showcase & Interests Alerts

Embed Reports, Tools, and Create External Links

“Sounds great, but the LAST thing our clients want is another login

No passwords needed.

A good client portal does not use passwords. They are asked for their email and the system sends them a code for access. That’s it.

All you need to do is make sure their email is in the system.

“Is it really worth it to centralize all of this”?

The benefits compound over time. Having all your client’s details in one accessible location only grow as clients come and go.

It also empowers your clients to access their information easily, even when they’re not actively working with you.

This is the real game-changer…

If a past client suddenly needs something from their portal, they can retrieve it at their convenience.

While doing so, they’ll be just one click away from your service showcase, allowing them to see your current offerings.

In contrast, if they merely bookmarked a Google Drive link, they wouldn’t be exposed to any marketing at all.

A centralized, branded portal reflects professionalism and organization, making it easier for you to manage multiple clients and projects.

It’s time to evolve from the chaos of scattered tools and links to the streamlined efficiency of a client portal.

Your clients will thank you, and your business will thrive.

Try Sydnee Client Portals

If you’re interested in trying out our solution, Sydnee Client Portals, start your free trial by clicking here.

Our team built this client portal system to use for our own marketing agency and it’s really changed the game for us.

We only recently turned this internal tool public and the feedback has been amazing so far. We are proud to say we just passed 500 sign ups.

Sydnee

Try Sydnee Client Portals Today

Client & team live chat
Built in task manager
Showcase services in your portal
Easy client onboarding & info requests
Secure file storage & sharing
Embed Calendly, Figma, Loom, Google Looker & more
Custom domain & full white labeling
Unlimited client & teammate seats
No credit card required
  • Sydnee turned our onboarding into a simple, repeatable process that just works.

    Patrick Benske, Benske Agency, Founder
    Patrick Benske
    Benske Agency, Founder
  • Whether you're tech savvy or not, this is gonna work for you, and it's so simple, anyone can use it.

    Steven Diamond, Diamond Ai Media Group, Founder
    Steven Diamond
    Diamond Ai Media Group, Founder
  • Between the white-labeling, templates, and client collaboration, Sydnee covers everything we used to patch together across other tools.

    Carmelo Santos, Co-found Council of Marketers
    Carmelo Santos
    Co-found Council of Marketers
  • It's so nice to have everything in one place—clients can see our progress, and we can see every task at a glance

    Michael Rapino, HoneyQuill Agency, Founder
    Michael Rapino
    HoneyQuill Agency, Founder
  • Sydnee has been the best investment I've made for my agency thus far. There is not better platform with the features included for the price point they are at.

    Luis Leon, Promise Pixel, Founder
    Luis Leon
    Promise Pixel, Founder
  • Sydnee offers our Clients a clean simple platform that is easy to understand and navigate.

    Laura McDermott, Owner, Mcdermott Law Firm, PLLC
    Laura McDermott, Owner
    Mcdermott Law Firm, PLLC